Yellow Pages Group Reminds Montreal Residents of Custom Delivery Program
Market Wire, July, 2010
Montreal residents have until August 1, 2010 to opt-out of receiving their 2010 Yellow Pages print directory, to be distributed in September. Through Yellow Pages Group’s (YPG) Custom Delivery Program, Montrealers can remove their names from the print directory delivery list.
“With one in two Canadians having consulted a print directory in the last month, the Yellow Pages directory remains a valuable search tool for finding local businesses and services. In many cases, it is also the main tool used by small and medium-sized businesses to reach their local audiences,” said Annie Marsolais, Director, Corporate and Marketing Communications for Yellow Pages Group.
“As some consumers prefer our Yellow Pages online and mobile search tools to find local businesses, we want to offer them the choice to choose in which format they wish to receive our directory content. Our Custom Delivery Program is all about offering Canadians more options to find local businesses, anywhere, anytime, through our multiple platforms, namely print, online or mobile,” continued Marsolais.
The content of Yellow Pages print directories is available online at YellowPages.ca and Canada411.ca or through new YellowPages.ca Blackberry, Apple iPhone, Apple iPad, Google Android and Palm Pre mobile device applications at www.yellowpages.ca/mobile .
Montreal households can easily opt-out of their Yellow Pages directory delivery for a two-year period or request a residential directory by completing the appropriate online form at www.ypg.com/delivery , or by contacting Yellow Pages Group’s Distribution Call Centre at 1-800-268-5637.
Residential directories for Montreal used to find personal phone numbers (commonly referred to as the “white pages”) are distributed separately from the Yellow Pages directories and are available only upon request as of earlier this year.
Environmental Commitment
In addition to addressing consumers’ evolving needs, the Custom Delivery Program is part of YPG’s commitment to the environment and the company’s participation in the Changing the World, One Step at a Time program developed by Quebec-based organisation, Equiterre.
YPG regularly encourages waste reduction and recycling efforts across Canada
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